You have got to be kidding me. Wasn’t Spider-Man India enough? If I recall correctly it was a major flop. Now we have this horrible idea:
Imagine the popular American youth comic idol Archie conversing in Hindi, chasing Veronica, who’s draped in a sari while Jughead’s burger gets replaced by an idli and Moose dumps baseball for cricket. Flights of fancy? Not anymore.
The US-based owner of the famous comic brand Archie Entertainment is planning a large scale expansion in India, for which it is even looking at localising the content to suit the market requirements.
Part of the charm of these comics (Archies, Spiderman etc) is the US settings and this will ruin it. I don’t have a problem with a hindi translation of the comic, thats a good thing and will probably increase their sales but “Indianizing” it is just wrong. If I want to read a comic with an Indian setting I will read one of the many Indian comics: Nagraj, Chacha Chaudhri, Super Commando Dhruv etc.
What kind of weirdo’s come up with these idea’s?
Source: When Archie speaks Hindi, Veronica will come wearing a sari- Hindustan Times
– Suramya